GSK – Panadol Extra
Client: Glaxo Smith Klein
Agency: Ogilvy
Technology: Photoshop, Flash
As part of a new campaign to launch Panadol’s latest range of pain relief, Panadol Extra, Ogilvy Digital built a microsite and series of flash banners for the ‘Break through the pain barrier’ concept.
Role: Under the direction of a Creative Director I designed the microsite and flash banners in Photoshop. The concept was to demonstrate the products ability to relieve pain and the barrier it puts up. I also built the standard and rich-media banners.
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